Businesses invited to partner with major events across the Coast


Monday, 7 June 2021


With nine major events planned across the 2021-22 event calendar, Central Coast Council is welcoming expressions of interest for prospective sponsors to be involved in some of the Central Coast’s most iconic events.

Expressions of interest are now open for businesses to partner with Council’s flagship events, including Chromefest, The Lakes Festival, Harvest Festival and Love Lanes, as well as much-loved community events including New Year’s Eve at The Entrance, Flavours by the Sea and Woy Woy Australia Day celebrations.

Sponsorship EOIs are also invited for Council’s newest major events - Relish the Coast and Central Coast Music Festival, which will become regular features on the annual event calendar.

Council Director Community and Recreation Services Julie Vaughan said each event holds an important place within the Central Coast community, providing opportunities for residents, visitors and businesses to come together, connect and celebrate our unique region.

 “In addition to bringing the community together and activating our town centres and regional hubs, Council’s major event offerings inject significant economic returns to the Central Coast,” Ms Vaughan said.

“2019’s Chromefest injected $14 million into the local economy, while the 2019 Harvest Festival delivered a $8 million boost.

“While COVID-19 restrictions may have halted many large-scale events in 2020, residents are eager to see the return of normalcy and connection. Council has seen significant demand for community events over recent months and is thrilled to be delivering these in a COVID-safe way.”

Council Administrator Rik Hart said Council’s events can provide significant exposure to businesses looking to come on board as sponsorship partners.

“Becoming an event sponsor is an opportunity for businesses to align themselves with some of the Central Coast’s most recognisable events, which attract hundreds of thousands of community members and visitors to various locations across the Central Coast each year,” Mr Hart said.

Businesses interested in learning about sponsorship opportunities can visit to view the Sponsorship Prospectus and apply. Expressions of interest close Monday 19 July 2021.

Council is also currently seeking expressions of interest for annual charity partners across a selection of major events. Local charities and not for profit organisations have until Wednesday 9 June to express their interest, with full details available at


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Last updated : Mon 7 Jun 2021