Regional economy strategies
Learn about the strategies guiding a stronger, more resilient Central Coast economy.
Working together to shape our economy
The Central Coast is entering a new chapter of its economic development journey, one that builds on the region’s strengths, celebrates its unique identity and responds proactively to the challenges and opportunities of a changing world.
Our vision:
“To build a resilient growing economy through people, place and partnerships – creating opportunities that support local industry, strengthen communities and enhance the Central Coast as a great place to live, work and visit.”
How our regional economy strategies drive impact
Council has developed a suite of strategies to support the long-term growth and prosperity of the Central Coast.
Together, these strategies strengthen the delivery of the Community Strategic Plan by contributing to:
- A resilient local economy that generates sustainable jobs, attracts investment and supports innovation.
- Vibrant, inclusive communities that value identity, participation and connection.
- Sustainable environments that protect that Central Coast’s natural assets and enhance liveability for future generations.
This coordinated approach ensures that our economic development is not pursued in isolation, but is integrated with social, cultural, environmental, infrastructure and planning priorities. It recognises that a thriving economy depends on vibrant communities, strong cultural identity, sustainable environmental and the infrastructure to support both growth and liveability.
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Economic Development Strategy 2026-2030
This strategy sets a clear direction for growth and community resilience, shaped by the voices of local businesses, agency partners and industry leaders.This Strategy provides a clear direction for the Central Coast economy by aligning vision and outcomes with practical action. It establishes priority themes, guides annual planning and enables delivery through targeted initiatives. It provides a practical framework for decisionmakers, businesses and regional partners to work together, identifying priorities, guiding investment and driving coordinated regional outcomes.
Together, we are shaping a thriving Central Coast driven by a shared vision to create opportunity, prosperity and a thriving future for generations to come.
Read the full strategy | Access plain text version
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The Central Coast Employment Land Strategy (ELS) outlines a long-term vision for the growth of the Central Coast as a hub for jobs, innovation, and sustainable industry. With anticipated population increase of 57,000 by 2041, the ELS will ensure the Central Coast has the necessary land, infrastructure, and planning in place to support future employment and economic growth.
The Strategy addresses the importance of maintaining a long-term supply of employment lands, aligning infrastructure with employment growth needs and fostering a diverse and sustainable economy. This document provides an evidence-based approach to meeting these challenges, establishing planning controls and informing future decisions regarding land use and investment attraction.
Read the Employment Land Strategy
Access the Background Report
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Destination Management Plan 2026-2029
This plan is a strategic roadmap that will guide the sustainable growth and development of the region’s visitor economy over the next four years. It provides clear strategic themes, strategies and actions to ensure its long term strength, success and sustainability. This includes strengthening the region’s appeal, enhancing visitor experiences, and ensuring tourism continues to benefit local communities.
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Events enhance wellbeing, foster social cohesion and drive economic growth. They showcase local culture, attract visitors and create a vibrant, connected community. This strategy outlines a clear approach for planning, delivering and supporting events, and identifies priority events to position the Central Coast as a leading events destination. It aligns strongly to the Destination Management Plan to grow the region as a sustainable, competitive hub for tourism and events.
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The Central Coast's night-time economy is a dynamic and expanding sector, comprising more than 1,500 core businesses. Key night-time districts include Gosford, Terrigal, Wyong, The Entrance and the area from Umina to Ettalong.
The Economic Development Strategy 2026-2030 and Destination Management Plan 2026-2029 both highlight the importance of growing a vibrant night-time economy across our region.
To support ongoing growth and improve safety in the night-time economy, Council adopted the Central Coast Night-Time Economy Discussion Paper in April 2024. The Paper outlines 44 recommended actions to consider as we work towards creating safer, more lively and welcoming night-time spaces for our community, visitors and local businesses.
Access discussion paper -
Currently in development, this strategy aims to strengthen how our region is perceived and experienced. It will build on the success of the existing Central Coast destination brand and expand its reach beyond tourism to include residents, businesses, and investors.
Need more help?
For further information on any these strategies or looking to invest in the Central Coast, please reach out to our Business and Economic Development Team via business@centralcoast.nsw.gov.au